Automotive industry.

Keeping critical digital properties running for a major automotive brand in the US.

Client
Major automotive brand
Industry
Automotive
Market
USA
Engagement
Ongoing
Automotive digital platform
The client

A long-term partner
behind the scenes.

Through our sister agency in the US, Fourity has become a reliable partner to a company well established in the automotive industry - supporting and maintaining some of its most critical digital properties.

Our sister agency built the client's incentive offer platform from scratch and runs the complete incentive process end to end. We joined to keep that platform healthy - and stayed to build what came next.

At a glance
Role
Maintenance & new development
Model
Dedicated team via sister agency
Users
Dealers & consumers
Workflow
Scrum
The challenge

Critical systems,
zero room for downtime.

The incentive platform sits at the centre of how dealers present offers and how consumers compare them. Anything we touched had to keep working - every day.

  1. 01Take over maintenance of a live, business-critical incentive offer platform
  2. 02Keep several connected applications stable, secure and up to date
  3. 03Build new tools on top of the platform without disrupting existing flows
  4. 04Deliver a payment estimate calculator for APR and lease offers
Process

How we
approached it.

  1. Step 01

    Take over

    Onboard into the existing platform, its codebase and the incentive process it supports.

  2. Step 02

    Maintain

    Keep the platform and its applications stable, patched and running smoothly.

  3. Step 03

    Extend

    Build new tools on request, starting with payment estimates for APR and lease offers.

  4. Step 04

    Evolve

    Regular scrum cycles that keep shaping how dealers and consumers use the apps.

The outcome

Trusted with more
every year.

What started as maintenance grew into ongoing product development. Our developers now support several applications that dealers and consumers rely on.

Stable platform

The incentive offer platform runs reliably across the client's US properties.

New tools shipped

An APR and lease payment estimate calculator, built and integrated into the platform.

Continuous delivery

Regular scrum processes keep improving the applications for dealers and consumers.

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